Journal

Back Her Business - Breathing Life into Ānene

Back Her Business - Breathing Life into Ānene

I am super grateful to come across the #BackHerBusiness campaign as it allows women like myself who have a dream to next level things without putting more strain on the family unit. This NatWest collaboration with Crowdfunder UK aims to close the entrepreneurial gender gap.

Beauty is in the Details

Beauty is in the Details

Over the weekend I watched Aladdin (2019) from Disney with my boys. This may seem like an unusual introduction to a luxury sustainable fashion blo...

World Mental Health Day

World Mental Health Day

As a child of a family that lived through the highs and lows that come with supporting someone with challenges I feel a deep gratitude that the tide is turning and systems and support networks are being put in place for generations to come. 
This is why

Ānene is evolving to be part of the change we want to see in the world - supporting #mentalhealthashealth, destigmatising the label of #mentalhealth and is why 10% of our profit goes to Place2Be who support pupils, families and staff in UK schools. 

The Scope of My Dreams

The Scope of My Dreams

Today is an emotional milestone for me, a touch end of an era as I'm sure it is for a lot of families out there. My youngest has started school and now I can commit fully to this business which has been a seedling of an idea for such a long time.

Mental Health, Fewer Hours and a Living Wage

Mental Health, Fewer Hours and a Living Wage

As a female entrepreneur and mother of young children I see so many of us walking in a vacuum of life where we're all striving to find the right balance for our career aspirations, to maintain our own identity, the lives we aspire too, and somewhere in the middle provide our partners and children the love and support they need - and this melting pot of needs creates it's own stresses, strains and imbalances.